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Wednesday, February 22, 2012

Take-Two trademarks 'GTA TV' and 'Rockstar TV'

Rockstar parent Take-Two has trademarked 'GTA TV' and 'Rockstar TV', possibly hinting at extensive trans-media promotion for Grand Theft Auto V. Could we see some GTA-themed TV programming released leading up to and around the game's launch? Some sort of promotional web series? Your guess is as good as ours. The trademarks (via OXM) cover a wide range of possibilities, with listings mentioning "computer game programs and software; animated motion picture films featuring entertainment, namely, action, adventure, dramatic, comedic, children's and documentary themes; pre-recorded video discs and other pre-recorded digital and electronic media in the field of live action programs, motion pictures, or animation featuring entertainment, namely, action, adventure, dramatic, comedic, children's and documentary themes." Earlier this month Take-Two said that GTA V is "making great progress" and that we can expect to hear more about the game in the coming months.

Source: http://www.computerandvideogames.com/336659/take-two-trademarks-gta-tv-and-rockstar-tv/

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